Websites hold the imperative task of creating an amazing customer experience, as well as adding a competitive edge to your business. Creating a website from scratch is hard work and without a top-notch website, you could be at risk of losing potential customers. Finding a high-quality designer to put your business website into the hands of, can be challenging, costly and timely.
For a high-class, high-functioning website in the past, you would usually turn to an entire web development team. This would consist of a graphic designer, website designer and a website developer/coder. Nowadays, as websites become a slightly easier task thanks to online code-free, drag-and-drop website design platforms, you can turn to a single person who can do as good of a job. This is why most companies are choosing to hire someone who is both a designer and developer. Lets run through a couple reasons this could save your business time and money…
Less resources means less money spent. Hiring just one person to perform the job at hand, compared to hiring and managing an entire web team, will more often than none, cost you much less.
With a good eye for design and a knowledge of coding you are cutting out the need for constant communication. When a team is working on a website, there is a lot of deliberation, meetings and finalisation in each step towards a finished website. When you are working with just one individual, once the website brief is agreed on between client and web designer/developer, they are left to their own devices to get on with it. This often speeds up the lead time to receive a completed website.
With more and more online code-free website builders available to us, the need for a highly robust coder is no longer demanded. A good coding knowledge should do just fine and enables website designers to focus on creating amazing designs. This is saving businesses that only require a basic, but striking website, a lot of money.
To conclude, a website developer is someone who codes an already designed website from “grounds up”. A web designer is someone who specialises in designing and building websites. A designer is someone who designs the look and feel of the website, creates all of the images and content to be used on the website and ultimately has control over the whole visual design of the functioning website. So finding a “website designer” who can do it all, so to speak, will in-fact save you, and your business, both time and money.